Collaboration with The Woods Team - A Serious Success Story.

Our team at Tommy Stays had the privilege of working closely with The Woods to capture the essence of their stay. Together, we created a comprehensive guest manual aimed at enhancing the guest experience and providing a seamless check-in process. The combined efforts of delivering a customised guest manual, visually engaging social content, and high-quality accommodation photography have paid off, resulting in a significant boost in bookings, a surge in inquiries, and an increased number of 5-star reviews on Airbnb. The Woods is now a prime example of the impact a well-executed hospitality strategy can have on a property's success.

Set underneath the 100 year-old gum trees, breathe in the beautifully landscaped garden which stands alongside the outdoor kitchen and BBQ, tennis court, firepit and golfing green. Pour yourself a drink and you’ll be laughing along with the kookaburras and cockatoos as the sun sets for another day on the beautiful Bellarine Peninsula.

The accommodation industry is about whisking guests off to another world; providing an experience they wouldn’t get at home. The single best way to entice people is through imagery – beautiful photos to tug at the heartstrings of potential customers. Tommy took our loose photography brief and interpreted it to provide a sophisticated, authentic and creative suite of photos that has elevated our accommodation to the next level. I loved seeing The Woods through another set of eyes; Tommy captured angles and moments that were even new to me. He got the tone and audience just right, even arranging some of his own props to enhance the lifestyle shots.

Fresh new content coupled with some simple marketing saw our Instagram profile grow nearly 20% in two months and generate greater engagement than ever before. More importantly, Tommy Creatives imagery has directly converted many enquiries into bookings; we top all of the search results on our booking platforms because people are constantly clicking on our photos to take a closer look.

I am also proud to provide guests with an extremely slick Guest Manual- Tom took my pages of dry text and produced a sophisticated yet fun package of accommodation info and local tips. On my suggested winery itinerary for guests, Tommy produced an actual map for guests to follow as a visual guide – the appreciation from guests for this little extra is constant and invaluable.

With Tommy Creative I got authenticity, passion and an incredibly fast turnaround of work. When I’m ready for my next brand refresh I’ll head straight back to Tommy – he just gets it!

-Steph King / The Woods (Owner)